Millennials are afraid to waste money by buying either the wrong thing or something they won’t enjoy eating. Essentially, we buy what we know. According to Forbes, student debt is now the second largest category of household debt in the U.S., causing millennials more concern about spending money. "Cook Away Debt" is a campaign that encourages millennials to cook at home by rewarding student debt relief. Literally helping millennials cook away their problems. 

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