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Royal Canin
A Curious Experience 

At Royal Canin, we believe that the best way to keep cats healthy is to stay curious and learn more about them.

So we launched,  A Curious Experience, an event that puts you in a cat’s perspective to help decode their behavior and see their curious world.


We even helped people embody their feline persona by playing with human-sized cat toys and capturing how they flexed their feline instincts with the power of VR.



At the end of the experience, visitors were greeted by Royal Canin Catnoisseurs, our on-site cat experts, to learn more about cats and receive exclusive, free merch and products.


CW: Skylar Braswell

AD: Ernest Chan

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