top of page

Lay's
Salty Not Sorry

We all have our salty moments, and guess what? That's ok!

 Lay's, the OG salty chip, celebrates embracing your unique saltiness because that's what makes you perfectly you.

Muse Gold, 2020

Vega Centauri Award, 2020

New York Festival Shortlist, 2020

BAGS.jpg
supermarket3.jpg
supermarket2.jpg
OOH1.jpg
OOH2.jpg

CW: Skylar Braswell

CW: Kapil Khemlani

AD: Tássia Valim

bottom of page